Road2Retail podcast

Interview with Kat Weaver — Founder of Power to Pitch

Kat Weaver, founder of Power to Pitch, discusses funding options for small and emerging brands. She considers what distinguishes founders who secure funding, the choices available early in the fundraising process and how grants can form part of a brand’s approach to raising money.

Episode 12441 min 46 sec

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0:0041:46
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Guest
Kat WeaverFounderPower to Pitch

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About this episode

Kat Weaver joins Road2Retail to discuss the different ways small and emerging brands can raise money. Drawing on her work at Power to Pitch, she considers the options available to founders and the differences she sees between those who secure funding and those who do not.

The conversation includes funding for brands at an early stage of the process, with a closer look at grants and the steps involved in pursuing them. Kat shares insights from helping other businesses raise money and also discusses her interest in the founder of Spanx.

Topics covered

Funding options

The different sources of funding discussed for small and emerging brands.

Founders who secure funding

The distinctions Kat sees through her work with businesses raising money.

Early fundraising

Options for brands at the beginning of their search for funding.

Using grants

How grants fit into fundraising and the process of pursuing them.

Market Performance Group

A commerce agency working across retail channels.

Introductions to Industry Experts

Connect with trusted suppliers across the CPG industry.