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Apple PodcastsThe idea for Checkable
Patty describes the family experience that prompted her interest in at-home testing.
Road2Retail podcast
Interview with Patty Post — Founder and CEO of the at home medical testing Checkable
Patty Post shares the story behind Checkable and its work on an at-home strep test. She discusses collaborating with experts and regulators, the time and expense involved in medical device development, and decisions about retail distribution and investors before a business has revenue.
Guest
Patty PostFounder and CEOCheckable
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Watch on YouTubeAbout this episode
Patty Post, Founder and CEO of Checkable, traces the idea for an at-home strep test to her experience as a mother of three. Repeated trips to the doctor and pharmacy prompted her to explore a different approach. She discusses the work with subject matter experts and regulatory authorities involved in developing a medical device.
The conversation considers the time and expense of that process, without separating it from the commercial decisions a founder faces. Patty explains Checkable's choice to pursue brick-and-mortar distribution rather than starting with DTC. She also discusses taking on investors before revenue and shares her interest in the Cheers brand.
Topics covered
Medical device development
The discussion covers working with experts and regulators, including the time and expense involved.
Choosing a sales channel
Patty explains why Checkable is pursuing physical retail.
Investment before revenue
The conversation considers investor decisions for a business that has not yet generated revenue.
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