Spotify
Apple PodcastsThe transaction market
Nick discusses the conditions affecting deals involving consumer brands.
Road2Retail podcast
Interview with Nick McCoy — Cofounder and Managing Director at Whipstitch Capital
Nick McCoy of Whipstitch Capital discusses consumer brand transactions from both sides of a deal. He covers growth potential, profitability and unit economics, then explains the sale process and the questions emerging brands face when choosing an investor for their next stage.
Guest
Nick McCoyCo-founder and Managing DirectorWhipstitch Capital
Watch the interview
Watch on YouTubeAbout this episode
Nick McCoy, Cofounder and Managing Director at Whipstitch Capital, discusses buying and selling consumer brands. He considers the conditions behind a slower period for transactions and the qualities buyers look for in a business. The conversation includes room for continued growth and the importance of profitability, particularly for smaller brands.
Nick also discusses the attention paid to unit economics following the pandemic, alongside a brand's sales history. He walks through the steps and approximate timing of a sale process from the perspectives of buyer and seller. The episode also considers choosing an investor when a brand seeks outside capital for its next stage of growth.
Topics covered
Growth and profitability
The conversation covers future growth potential, unit economics and business performance.
The sale process
Nick outlines the steps and approximate timing when a brand enters a sale process.
Choosing an investor
The episode considers the profile of an investor suited to an emerging brand.
Introductions to Industry Experts
Connect with trusted suppliers across the CPG industry.