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What Trey and his team look for before investing in an emerging brand.
Road2Retail podcast
Trey Bowles — Cofounder and Managing Partner of 1845 Ventures Studio
Trey Bowles of 1845 Ventures Studio discusses how investors evaluate emerging brands and the financing options available to founders. He covers team determination, preparing for meetings, understanding an investor’s area of expertise and approaching the fundraising process with preparation and respect.
Guest
Trey BowlesCo-founder and Managing Partner1845 Ventures Studio
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Watch on YouTubeAbout this episode
Trey Bowles, co-founder and Managing Partner of 1845 Ventures Studio, joins Road2Retail to discuss investing in emerging brands. He explains what his team considers before making an investment and reviews different forms of financing available to founders. The conversation includes why the determination of the wider team matters alongside that of the founder.
Trey also discusses the preparation behind an investor meeting, including sending information beforehand so the discussion can be more useful. He considers why founders need to understand an investor’s particular expertise and the importance of respecting the fundraising process. The interview also touches on his support for the Alabama Crimson Tide.
Topics covered
Financing options
The different types of funding discussed for brand founders.
Team determination
Why the investor’s assessment extends beyond the founder alone.
Preparing for a meeting
Providing information in advance to support a more useful investor conversation.
Finding a suitable investor
Understanding areas of expertise and the demands of the fundraising process.
Episode sponsors
Agency Habitat
A creative agency offering brand, social, production and web services.
Market Performance Group
A commerce agency working across retail channels.
Eagle Labs
Contract manufacturing for over-the-counter, health and beauty, and supplement brands.
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