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Road2Retail podcast
Interview with Maria Uspenski — CEO at The Tea Spot
Maria Uspenski, CEO of The Tea Spot, shares her experience leading the tea brand. She discusses authenticity, the story behind a business and the importance of packaging, drawing on nineteen years at the company at the time of this interview.
Guest
Maria UspenskiCEOThe Tea Spot
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Watch on YouTubeAbout this episode
Maria Uspenski joins Road2Retail to share lessons from leading The Tea Spot. At the time of the interview, she had spent nineteen years at the helm of the brand, providing the background for a conversation aimed at small and emerging businesses.
Maria discusses the place of authenticity and passion in a brand’s story. She also emphasizes packaging as an important part of the work. The interview brings those themes together through her experience building and leading the tea business.
Topics covered
Leading The Tea Spot
Her experience at the helm of the brand.
Packaging
Why packaging deserves attention as a brand develops.
Go To Market Strategy
Build a practical plan to enter or grow retail distribution.