Spotify
Apple PodcastsLessons from Koia
Maya’s experience co-founding the beverage brand and launching other businesses.
Road2Retail podcast
Interview with Maya French, co-founder of the beverage brand Koia.
Maya French, co-founder of Koia, joins guest host Krista Anderson to discuss lessons from launching emerging brands. She shares what founders should consider before entering retail, mistakes to avoid and her experience of fundraising in an episode marking International Women’s Month.
Guests
Maya Frenchco-founderKoia
Guest hostKrista AndersonfounderESSTAR
Watch the interview
Watch on YouTubeAbout this episode
Maya French joins Road2Retail with guest host Krista Anderson, founder of ESSTAR, for an interview marking International Women’s Month. The discussion draws on Maya’s experience co-founding beverage brand Koia and working on other emerging brands.
Maya shares lessons from those launches, including what a business should consider before moving into retail and mistakes founders can try to avoid. The conversation also covers her perspective on raising money. Her experience connects the early work of starting a brand with the retail and funding decisions that follow as the business develops.
Topics covered
Preparing for retail
Considerations before an emerging brand enters stores.
Mistakes to avoid
Lessons Maya draws from her experience with brand launches.
Fundraising
Her perspective on seeking money to support a brand.
Introductions to Industry Experts
Connect with trusted suppliers across the CPG industry.