Prepare manufacturing, inventory, logistics, fulfillment and retailer item setup to support the promises made by your sales team.
Episode 52July 9, 202444:53
Understand the preparation, product-page content, shopper fit, fulfillment and attribution costs involved in choosing and testing a retailer media network.
- Measure retail media and promotion performance
- Build awareness and create demand
- Grow through ecommerce, Amazon and social commerce
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 17November 15, 202232:36
Evaluate retailer fit, trade channels, launch assortment, fulfillment capacity, cash requirements and geographic focus before accepting or expanding distribution.
- Are you ready for retail?
- Build the operations behind retail growth
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 6July 7, 202220:17
A retrospective on the 2022 NACDS Annual conference considers its role for health-and-wellness manufacturers, suppliers and retailers.
- Build the operations behind retail growth
- Make trade shows worth the investment
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 2July 6, 202225:31
Assess manufacturing consistency, supplier confidence, supply-chain resilience, planning and retailer performance expectations before seeking distribution.
- Are you ready for retail?
- Drive sell-through and keep your shelf space
- Build the operations behind retail growth
Why it’s here Matched automatically from the episode title and discussion notes.
July 4, 20222:43
The hosts introduce the show’s focus on helping emerging and challenger brands decide when and how to pursue brick-and-mortar retail.
- Build the operations behind retail growth
- Food brands
Why it’s here Matched automatically from the episode title and discussion notes.