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Latest episodesChoose the right events, prepare meetings and materials, run a useful booth and follow through after the show.
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Clear your search and topicThe hosts explain how to choose among trade shows and conferences, define a plan, attract booth visitors, and use educational sessions to make attendance worthwhile.
Why it’s here Start with the latest broad guide to show selection and preparation.
The hosts walk through attending before exhibiting, choosing the right show and booth location, staffing effectively, drawing visitors, and following up after the event.
Why it’s here Compare attending first with exhibiting, and plan booth execution.
The hosts explain how to choose events, set objectives, attract booth visitors, secure meetings and follow up personally so trade-show spending supports concrete business opportunities.
Why it’s here Use a preparation-focused discussion before the event.
A practical discussion of show selection, preparation, objectives, materials and following up on leads after an event.
Why it’s here Revisit event objectives, materials and lead follow-up.
A product-discovery executive discusses ways emerging brands can build their business and use structured connections with retail buyers.
Why it’s here Understand the buyer-connection role of ECRM and RangeMe.
Understand RangeMe’s discovery and sourcing offerings and practices for presenting a brand to buyers and improving an existing listing.
Why it’s here Explore RangeMe as a product-discovery tool between events.
The hosts recap retailer calls for innovation, focused assortments and useful data, alongside consumer health deal activity and leadership changes discussed around the NACDS Annual meeting.
Why it’s here Matched automatically from the episode title and discussion notes.
The hosts review Expo West's educational sessions, innovation themes, retailer meeting challenges, RangeMe's role, and ways to make attending the show more effective.
Why it’s here Matched automatically from the episode title and discussion notes.
Andy Whitman discusses investor meeting requirements, founder-investor alignment, precise financial preparation, recent deal activity, and setting clear goals for Expo West.
Why it’s here Matched automatically from the episode title and discussion notes.
Brian Bethke shares his move into CPG, the search for ginseng, a supplier setback that redirected the business, and lessons from developing functional soda.
Why it’s here Matched automatically from the episode title and discussion notes.
The hosts recap specialty food and beverage discovery, sampling and retailer conversations, show organization, and the SFA Maker Prep pathway for emerging brands.
Why it’s here Matched automatically from the episode title and discussion notes.
The hosts review emerging food trends and brands, Specialty Food Association education, first-time exhibitor preparation and ways to make post-show follow-up more effective.
Why it’s here Matched automatically from the episode title and discussion notes.