Browse food-company examples across product development, shelf life, distribution, packaging and growth economics.
Episode 9July 13, 202228:44
Barney Butter’s leader shares brand-building lessons, explains the importance of sell-through and discusses retail expansion and potential investor fit.
- Drive sell-through and keep your shelf space
- Food brands
- Raise money and plan for the right exit
Why it’s here Almond butter: sell-through and retail expansion.
Episode 30June 27, 202330:26
Bobo’s founder traces the brand’s kitchen origins and its long period of bootstrapping before adding personnel and outside funding.
- Learn from the brands that have been there
- Food brands
- Raise money and plan for the right exit
Why it’s here Oat bars: building through a long period of bootstrapping.
Episode 29June 7, 202335:59
A founder describes building meals around a family need, starting with a manageable footprint, improving packaging and prioritizing retail velocity.
- Learn from the brands that have been there
- Food brands
- Drive sell-through and keep your shelf space
Why it’s here Packaged meals: family needs, packaging and starting small.
Episode 51June 25, 202457:05
Doug Radi discusses flexible strategy, retail velocity and the full cost of each account when expanding a cookie-dough brand.
- Drive sell-through and keep your shelf space
- Food brands
- Protect margins and manage cash
Why it’s here Cookie dough: margins and retailer economics.
Episode 56August 1, 20241:05:46
Ruby Jewel’s leader connects a focused product strategy with sales velocity, distributor relationships, professional selling and investor expectations.
- Drive sell-through and keep your shelf space
- Food brands
- Choose and manage brokers and distributors
Why it’s here Frozen treats: focus, distributors and velocity.
Episode 79January 28, 202552:38
Nancy Kalish explains how competitive tasting, differentiation, shelf-life reformulation, retailer-level profitability and complementary hiring shaped the development of Rule Breaker Snacks.
- Hire the people and partners your brand needs
- Food brands
- Protect margins and manage cash
Why it’s here Snacks: margin, shelf life and hiring for capability gaps.
Episode 78January 22, 202551:36
Greg Nielsen explains how direct consumer feedback, a focused assortment, selective retailer partnerships and consistent pricing can reduce complexity and support an emerging food brand.
- Food brands
- Protect margins and manage cash
Why it’s here Snacks and spreads: assortment focus and pricing.
Episode 103June 10, 202545:28
Maggie Olczyk shares how differentiated lupini-bean granola, selective retail placement and immediate feedback from sampling helped shape Avi Foods through the challenges of starting a brand.
- Food brands
- Learn from the brands that have been there
Why it’s here Granola: shopper fit and learning through sampling.
Episode 137January 20, 202636:50
Andrea Cherkerzian shares her cookie brand's origin, the importance of clear partner communication, selecting a manufacturer, launching with Hy-Vee, and using RangeMe.
- Food brands
- Choose and manage brokers and distributors
- Build the operations behind retail growth
Why it’s here Cookies: retailer, broker and manufacturing relationships.
Episode 168August 30, 202642:44
Dror Sharon discusses early entry into Walmart, less obvious distribution costs, staffing for expansion, ECRM meetings, and extending a popcorn brand into functional foods.
- Learn from the brands that have been there
- Food brands
- Hire the people and partners your brand needs
Why it’s here Popcorn: early Walmart distribution and expansion costs.
Episode 165July 28, 202647:19
Leila Bahbah explains Opill's launch through community partnerships, social education, campus outreach, paid media, and clear positioning for a defined consumer.
- Consumer health
- Build awareness and create demand
- Create a differentiated brand and product
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 161June 16, 202636:13
The hosts recap a grocery event covering food as medicine, women's health, leadership, TikTok, future shopper expectations, and community food access.
- Food brands
- Consumer health
Why it’s here Matched automatically from the episode title and discussion notes.