Explore retail pricing, deductions, account costs, financial planning and the working capital needed to support growth.
Episode 153April 21, 202656:12
Sean Ogar introduces research for concept, packaging, pricing and messaging decisions, with outputs designed to help emerging brands present evidence to retailers and investors.
- Understand your shopper and strengthen your evidence
- Get the meeting and make a stronger pitch
- Protect margins and manage cash
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 151April 14, 20261:00:23
Brooks Powell explains how Cheers approaches marketing, ACV coverage, regional versus national expansion, and the balance between growth, profitability, and long-term ambition.
- Drive sell-through and keep your shelf space
- Learn from the brands that have been there
- Supplements and nutrition
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 145March 10, 202651:50
John Pinto explains how revised positioning, stronger sales data, TikTok Shop, and a professional selling partner helped Boom Boom grow while maintaining pricing discipline.
- Grow through ecommerce, Amazon and social commerce
- Protect margins and manage cash
- Hire the people and partners your brand needs
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 138January 27, 20261:07:53
Luke Schneider discusses choosing retail partners, managing SKUs and pricing across channels, working with brokers, and finding investors who contribute more than capital.
- Learn from the brands that have been there
- Move from DTC into physical retail
- Beverage brands
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 122October 21, 202534:32
The hosts explain how line reviews work, which sales, margin and service results to prepare, how to address problems, and why prompt follow-up matters.
- Get the meeting and make a stronger pitch
- Grow within the retailers you already have
- Protect margins and manage cash
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 119September 30, 202543:29
Jeff Lovering joins a discussion focused on pricing and its importance to brand decisions.
- Protect margins and manage cash
- Build awareness and create demand
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 118September 23, 202553:25
Raj Shah explains Obvi's retail transition, including slotting, trade spend and deductions, manufacturer selection, and treating brokers as close working partners.
- Move from DTC into physical retail
- Supplements and nutrition
- Choose and manage brokers and distributors
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 113August 19, 202547:35
Kate LaBrosse introduces Naturally Network's learning resources and explains why emerging brands need to understand cost of goods and retail margins when setting prices.
- Protect margins and manage cash
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 111July 29, 202547:08
Nick McCoy explains what buyers seek in emerging brands, how profitability and unit economics affect acquisition readiness, and what founders should expect from a sale process.
- Raise money and plan for the right exit
- Protect margins and manage cash
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 109July 15, 20251:07:08
John Pearson discusses communicating a premium product's difference, learning through live selling, maintaining pricing across channels and aligning with investors, advisors and the board.
- Grow within the retailers you already have
- Consumer health
- Protect margins and manage cash
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 106June 30, 202559:51
Charles Miller explains foundational consumer research, category habits and practices, and how evidence can strengthen retailer pitches, pricing, packaging and communication strategy.
- Understand your shopper and strengthen your evidence
- Protect margins and manage cash
- Build awareness and create demand
Why it’s here Matched automatically from the episode title and discussion notes.
Episode 105June 24, 202535:03
Jackie Bae explains LUNR Capital's inventory financing approach, brand eligibility, cash conversion cycles and how founders can plan capital deployment while funding demand generation.
- Drive sell-through and keep your shelf space
- Protect margins and manage cash
- Raise money and plan for the right exit
Why it’s here Matched automatically from the episode title and discussion notes.